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Stage 1- Production Worksheet

Profitable Podcasting for B2B Owners Module 7 – Strategic Planning & System Kick-off Stage 1- Production Worksheet
Stage #1 – Project Sheet.xlsxDownload
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Course Home
Module 1 – Introduction
Video 1 (SW): Introduction
Video 2 (MS): How Having a Podcast Changed the Game for My Business
Monetization Strategy Overview
Content Creation Overview
Module 2 – How to Set ROI Goals for Your Content
Video 4 (SW): Introduction to Cornerstone Content
Video 5 (SW): How to Get Intentional About Guests
Video 6 (SW): How to Create an Editorial Calendar
Publishing vs Self-Publishing and Which One is Right For You – Transcript from Episode 664 With Wendy Keller
How to Create Content From Your Episodes – Transcript from Episode 764 With Stacy Jones
Module 3 – How to get yourself ready
Video 7 (SW): How to Overcome Your Three Biggest Obstacles to Success
Video 8 (SW): How to Check the “Vitals” in Your Business
Video 9 (CP): How to Get Past the Fear of Doing It
EPSM Quiz and Scoring
Module 4 – Grow Your Nation of True Fans
Video 10 (SW): What is Point-of-View (POV) and Why Does It Matter?
Video 11 (SW): What is Cornerstone Content and Why Does It Matter?
Video 12 (SW): What is a Nation of True Fans and Why Does It Matter?
How to Get Clear on Your POV – Transcript from Episode 752 With Drew McLellan
Interview Script Template
Module 5 – Monetization Strategies
Video 14 (SW): Monetization Strategy Overview
Video 15 (SW): How to Apply the Trojan Horse of Sales Strategy
Video 16 (SW): How to Apply the Trident of Sales Strategy
Video 17 (SW): Stephen introduces Chris and Mitch so they can share their monetization stories
Video 18 (CP): Monetization Examples & Chris’ Story
Video 19 (MS): How I made over $1 million with my podcast
Monetization Overview
Module 6 – How to Define the Avatar of Your Guests and Listeners
Video 20 (SW): Why Having a Clear View of Your Avatar is Important
Video 21 (SW): How to Define Your Avatar (Exercise)
How to Create Your Client Avatar eBook
Module 7 – Strategic Planning & System Kick-off
Video 22 (SW): Overview of the 20 components and Ingredient #1
Video 23 (SW): Contact Information & Production Details
Video 24 (SW): Final Review of Avatar & Monetization Strategies
Stage 1- Production Worksheet
Free Bonus Course
Module 8 – Guest Experience & Software/System Overview
Video 25 (SW): Why Guest Experience Matters and How to Not Suck at it
Video 26 (SW & JV): System Overview: Why ScheduleOnce & Zoom
Video 26.1 (SW & JV): Why Zoom vs Skype
Video 26.2 (SW & JV): Why Use InfusionSoft
Video 26.3 (SW & JV): How to Integrate ScheduleOnce with Your Google Calendar
Video 26.4 (SW & JV): How to Integrate ScheduleOnce with InfusionSoft
Video 26.5 (SW & JV): How to Create Podcast Forms in ScheduleOnce
Video 27 (SW): How to Prepare For a Great Interview
Stage 2 – Communication Worksheet
Examples of Follow-up Communication With Guest
Stage 3 – Dream 50 Prospect List
Templates for Confirmations to Guests
Module 9 – Recording Equipment & Your First Round of Guest Interviews
Video 28 (SW): How to Set Up Recording Equipment
Video 29 (KB): Podcast Episode Editing Tips
Video 30 (SW): How to Create Your Guest Invitation
Stage 4 – Production Details
Example Guest Invitation
Interview Script Template
Module 10 – Show Note Creation & Libsyn Set Up
Video 31 (SW): Review of Three Show Note Styles
Video 32 (SW): Why You No Longer Need a FAQ Page
Video 33 (SW): How to Set Up Libsyn
Stage 5 – Website Build
Module 11 – Your Channel Agnostic Content Strategy
Video 34 (SW): How to Ask for Ratings & Reviews
Video 35 (SW): Why Being Channel Agnostic Matters
Ratings and Review Email Template
Module 12 – How to Get a Sponsor for Your Content
Video 36 (SW): Everything You Need to Know About Getting a Sponsor
This Proposal Won a $30,000 Sponsorship
Editable Sponsor Proposal Template
Module 13 – How to Get It All Done
Video 37 (CP): How to Create and Manage the Right Team
Video 38 (SW): Tools, Tips and Software
Tools and Tips Checklist
Module 14 – It’s Time to Fly!
Video 39 (CP): Final Words of Encouragement
Video 40 (SW): Final Words of Encouragement
Video 41 (SW): How to Become a PROI Partner
Drew McLellan Success Story
Nicole Mahoney Success Story
Chris Prefontaine Success Story
Return to Profitable Podcasting for B2B Owners
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